Below are some situations that often lead to ghosting:
- Your promising potential customer or partner shows tremendous interest in your products or solutions but suddenly disappears without any kind of intimation or warning.
- After you initially come into contact with your client, they seem eager to purchase your product or solution and proceed with a discovery call, but at the last minute, they cancel on you and stop all kinds of engagement.
- Your sales team has shared every piece of information about your business and products with a client, but despite repeated calls for follow-up, they chose silence.
