Cold Calling Still Works. You Just Have to Know How to Open the Door.

Most people dread the cold call. But in 35 years of walking into businesses unannounced, picking up the phone to complete strangers, and building sales from a blank sheet, I can tell you this: the problem was never the cold call. It was the opening. Let me say something that might surprise you. Cold calling … Continue reading Cold Calling Still Works. You Just Have to Know How to Open the Door.