Courses & Programmes
Ways we can work together.
From a single workshop to ongoing one-to-one mentoring, every programme and its timeline is tailored to where your business actually is, not where a syllabus assumes it should be.
Programme One
Format
Workshop or team training
Best for
Sales teams & individuals
Sales Training Programs
Practical, real-world sales training for beginners through to seasoned salespeople, interactive rather than lecture-based, and built around two frameworks developed from Tina’s own client work.
- The Sales Reboot, for teams whose pipeline has gone quiet and needs rebuilding from first principles.
- Out from Behind the Screen, for business owners who have drifted into selling entirely through email and social media and need to bring the conversation back to a phone call or a room.
Programme Two
Format
Workshop or team training
Best for
Existing customer base
Nurture Customer Relationships and Increase Sales
A self-paced online course for anyone whose growth is sitting inside their existing customer base rather than in a constant hunt for new leads. Built around relationship selling, the approach Tina has relied on across every market she has sold into.
Programme Three
Format
1-to-1 sessions, tailored
Best for
Founders & sole traders
Business Mentoring and Coaching
One-to-one mentoring sessions, delivered online or face to face, with the number and pace of sessions shaped entirely around the business in front of Tina rather than a fixed curriculum. Recent mentoring work has included food cost calculators, pricing structures, and operational templates for a hospitality business moving from instinct-led pricing to a confident, sustainable model.
- The Margin Conversation, for anyone who has ever quoted a price and immediately regretted it.
Programme Four
Format
Workshop or mentoring
Best for
Mindset & confidence
Self-Development
The inner game of sales, covering the five key areas of personal development: mental, social, spiritual, emotional, and physical. Delivered through the Sell with Soul framework, for the business owners whose biggest obstacle in a sale is not the customer but their own mindset walking into the room.
Programme Five
Format
Workshop or mentoring
Best for
Teams & sole traders
Building and Maintaining a Sales Pipeline
Most pipelines fall apart within a month of being set up, not because the system was wrong but because nobody kept using it. This programme covers choosing and running a CRM that actually fits how you sell, qualifying leads honestly, and building a follow-up rhythm you can sustain long after the workshop ends.
Programme Six
Format
Workshop or mentoring
Best for
Mindset & confidence
The Comfort of Asking for the Money
Plenty of people can build rapport and deliver a great pitch, then freeze the moment it is time to actually ask for the sale or chase an unpaid invoice. This programme works directly on that moment, the words, the pause, and the confidence to hold it, so asking for money stops feeling like an imposition and starts feeling like part of the conversation.
Bite Size Programs
Training that fits the time you actually have.
Every workshop below can be delivered in the format that suits your team and your diary.
From 1.5 hours
Half day
Full day
6 week intensives
Our most popular training programs and workshops
- The Art of Relationship Selling
- How to Create a Sales Pipeline From a Blank Sheet
- Overcoming Objections
- How to Have an Impact in Your Field as a Salesperson
- From Success to Significance
- How to Create a Sales Strategy
- How to Close a Sale Without Devaluing Your Product or Service
- Understanding the Problem-Solution Technique
- Keeping It All Together
- Understanding Customer Care
- How to Increase Sales and Nurture Customer Relationships
- The Art of Negotiating and Closing Deals
- How to Lead and Manage a Sales Team
- How to Identify and Harness Your Sales Superpower
- Developing Your Own Self-Care Program
How they are delivered
In-house face to face and online, through one-to-one online coaching and mentoring sessions, and through digital solutions and assessments, whichever combination suits how your business runs.
Sales Training for Women
Cross border sales training for women, delivered across Northern Ireland and beyond.
Many of the women Tina works with are setting up a business for the first time, brilliant at what they do and quietly terrified of selling it. Some struggle to ask for money at all. Others carry an imposter syndrome that follows them into every sales conversation. This is the audience Sell with Soul was built for, and it is the heart of Tina’s work with enterprise networks and women in business programmes across the island.
Delivered across Mid Ulster, Derry, Belfast, and throughout Northern Ireland and the border counties, in person and online, the training builds practical selling competencies alongside the confidence to use them, so that selling stops feeling like a performance and starts feeling like a conversation with a purpose.
Rural Women, Connected
Dedicated programmes for rural women in business, creating space to connect with each other, exchange selling techniques, and build the kind of peer network that makes running a business in a rural community feel a great deal less lonely.
